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Bookings Holdings Inc | BKNG

Sometimes you find a stock you are in sync with, and it trades well. Booking Holdings is one such stock for us. This article is for paid members - please login or subscribe for access. Username Password Remember Me  …
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Alphabet | GOOGL

Alphabet, the company formerly known as Google, is an interesting company. It is rooted in "old tech" like Search, which drives current cash flow. But the company is making significant investments in "new tech" like quantum computing and AI. This…
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Micron Technology | MU

Almost all of the trade suggestions over the past year have been bullish. We have gone this route because 1) the economy is strong, 2) the AI infrastructure buildout is good for old economy stocks like utilities and construction, and…
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Chipotle Update | CMG

We have been with Chipotle Mexican Grill since June 2026. We were looking for a turnaround, and that process seems to be taking longer than we originally expected. This article is for registered members - please login or click here…
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Netflix | NFLX

Netflix has fallen off investors' radar. This is evidenced by the fact that the stock price has gone nowhere since 2018. This article is for paid members - please login or subscribe for access.
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Is Yum Brands Starting to Look Tasty? | YUM

The fast-casual food industry has had some trouble over the past couple of years due to systemic factors (mostly) and self-inflicted wounds. This article is for paid members - please login or subscribe for access.
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March 24, 2026
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Welcome to The Options Edge

November 12, 2022
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Electrified by Southern Company (SO)

Southern Company (SO) is an integrated electric utility company. It participates in the generation, transmission, and distributions of electricity delivered to both homes and businesses. It has a diversified by…

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Update: GILEAD Sciences (GILD)

Gilead Sciences (GILD) is a pharmaceutical drug company that produces highly effective drugs to treat infectious diseases. We think GILD is a great company, that makes great products whose stock trades…

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Discovery Communications & Scripps Networks Interactive in Merger Talks

The Wall Street Journal reported that Discovery Communications and Scripps Networks Interactive are in merger talks once again. These two companies were in merger talks back in 2014, but a…

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Is There a Message in Netflix’s Price Action? Is there a Trade to be Made? Are the FAANGs and VIX Telling Us We Are Entering the Manic Phase in Equity Prices?

Readers of The Options Edge know that our preferred scenario for the overall equity market was a drop in prices of as much as 10% as defined by the popular…

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What To Do This Options Expiration Week

Standard Monthly Options expire at the end of this week. Since we have a 5 open positions to address, we thought we should discuss them now so you have time to…

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The Week Ahead 7/17/2017

Good morning readers, This week ahead will be a bit lite due to travel and research.  I will add to this post this evening. Let’s get started. Bitcoin.  We all…

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Update: Brick & Mortar Retail, Mall REITs & Federal Realty Investment Trust (FRT)

Here at TOE, we combine fundamentals, technical and sentiment to help us find high potential trading opportunities. The MALL REITs fit into that picture and we have a position in…

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Breaking Bonds

The bond market is an enigma of sorts. Back in 1980, the total public debt of the US Federal Government was just under $1 trillion. Fast forward to today, and The…

July 11, 2017
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Covered Call Report

Covered call writing is the most common options trading strategies used by individual and professionals alike. Some people believe it is a low-risk strategy that generates income. We like to…

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Portfolio Update (11-July-2017)

We present our ideas here at TheOptionsEdge.Com and in the spirit of full transparency, we track the performance of these ideas in the TOE Trade-Ideas portfolio. In 2016 and 2017…

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The Week Ahead 7/10/2017

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July 7, 2017
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South Africa (EZA) Update

Back on June 20, 2017, we published a bearish article on the South African economy and the stock market. We took this stance because the Zuma government is restructuring the…

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