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Target | TGT

We have been waiting for this moment for some time now. There was a time when Target was THE retailer. It products to middle America, but it had more cache than Walmart, making it a cooler place to shop. This…
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Delta Airlines | DAL

Delta is not just a difference; it is an airline. For those who follow theOptionsEdge.com, they know we like the airline industry. We hold this view because the average investor does not understand the moat that surrounds the major carriers.…
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Petróleo Brasileiro S.A. | PBR

Petrobras: We think this is a company that wacks two birds with one stone. This article is for paid members - please login or subscribe for access.
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Block Inc. | XYZ

In the company's Q4 letter to shareholders, CEO Jack Dorsey stated, "Today, we shared a difficult decision with our team. We're reducing Block by nearly half, from over 10,000 people to just under 6,000, meaning that over 4,000 people are…
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Whirlpool Corp | WHR

Whirlpool's management has been put on notice. Shape up or ship out! This article is for paid members - please login or subscribe for access.
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Wayfair Inc. | W

It has been a while since we discussed Wayfair, the fledgling online furniture and household products company growing revenue and poised to become profitable. This article is for paid members - please login or subscribe for access.
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February 18, 2026
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Welcome to The Options Edge

November 12, 2022
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A Time to Hedge

Picking the tops and bottoms in the price of a stock, commodity or index is a nearly impossible task. There are a number of reasons for this, not the least…

October 26, 2017
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Breaking Out the Financials

The old common rule of thumb was that falling interest rates are good for bank and rising equity prices are good for the insurance companies. At first blush, this makes some…

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Salesforce.Com (CRM) Sometimes We Don’t See Value Where Others Do

The investment markets are made up of millions of buyers and sellers. To our way of thinking, asset prices are set by the buyers. Afterall all, the price of an…

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Did Skechers (SKX) Signal Consumers are Ready to Run?

Skechers U.S.A., Inc. (SKX) designs and markets lifestyle footwear for men, women, and children, and performance footwear for adults. The Company operates in 3 segments: (1) domestic wholesale sales, (2)…

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Is Unrest in Europe a Reason for the US Share Price Rally?

The separatist movement in Catalonia is going hot and heavy. The citizens of that region of Spain have voted to become their own nation. The reasons for this are both…

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The Week Ahead 10/23/2017

This article is for registered members - please login or click here to subscribe or register for free.

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Update: United Continental Holdings (UAL)

United Continental Holdings (UAL) reported their Q3-2017 financial performance yesterday and Wall Street Analysts did not like what they heard. Day traders, momentum traders, and scalpers did not like what they…

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Share BuyBacks: A Case Study McDonalds (MCD)

Profitable companies generate free cash flow and there are 2 basic ways they can spend it. Companies can either invest in the business so that it can grow or defend…

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Horror in Holly-Weird

With a title like that, one might think this would be an article about Harvey Weinstein, the bizarre culture of Hollywood and the emotional breakdowns of Britney Spears, Charlie Sheen,…

October 17, 2017
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What to do this Options Expiration Week

Standard Monthly Options expire at the end of this week. Since we have 8 open positions to address, we thought we should discuss them now so you have time to decide…

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Portfolio Update (17-October-2017)

We present our ideas here at TheOptionsEdge.Com and we identify this portfolio as the TOE Trades. In 2016 and 2017 we wrote for Action Alerts Options over at TheStreet.Com. We…

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The Week Ahead 10/16/2017

What to Watch for this Week This week we will see housing starts and other real estate reports for September 2017. The pace of single-family starts isn't quick enough to…

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