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General Mills: GIS

General Mills is one of our favorite consumer products companies, whose stock has struggled the past few years. The reason for its underperformance is that it became overvalued, and unit volume growth came to a screeching halt. This article is…
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Dollar General: DG

Dollar General has been down in the dumps as it was not able to adjust to rising prices as well as it has in the past. Some have argued that their troubles have stemmed from low-income people having personal budgeting…
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Novo Nordisk:NVO Update

On April 23, we suggested investors take a bullish posture on NVO, the maker of Ozempic (a popular diabetes therapy) and Wegovy (the popular weight loss drug). This article is for paid members - please login or subscribe for access.
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Apple Inc: AAPL

Apple put its WWDC25 on today, Monday, June 9. The company uses this annual event to highlight to the world what they are working on and what new products will hit the shelves. This article is for paid members -…
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Kraft Heinz: KHC

Kraft Heinz is a bit of an enigma. It is simultaneously one of the great American brands and one of Warren Buffett's biggest mistakes. This article is for paid members - please login or subscribe for access.
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United Airlines: UAL

If there is an industry that is left for dead, it is the airline industry. The question contrarian investors are asking is, "is the airline idustry done for the moment or will it come back to life?" This article is…
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November 12, 2022
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The Week Ahead 07/31/2017

Summer is here and winter is coming only on the TV screen.  After my morning reading and research on the markets, an interesting article and theme caught my eye.  The…

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Head Fake or Has the Market Been De-FAANGed?

If investors know one fact, it is that the FAANG (Facebook, Apple, Amazon, NetFlix & Google) stocks and a few tag-a-longs have captured the lions share or bullish price action for…

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Time to Get in Sync with Synchrony Financial (SYF)

Synchrony Financial (SYF) is a consumer financial services company. They offer private label credit cards, dual cards, and small and medium-sized business credit products. In addition, they offer promotional financing…

July 26, 2017
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Close The TSLA Trade: Shifting to a New Gear

Tesla In. (TSLA) is one of the "fast money" stocks trading on the NASDAQ. While it may not be an official member of the FAANG (Facebook, Amazon, Apple, Netflix, & Google)…

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The FED & Risk Assets: What’s Next?

The 12th Chairperson of the Federal Reserve Banking System, Janet Yellen, spoke to Congress a few weeks ago on 12-Wednesday-2017. Her testimony was to cover such topics as the course…

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The Week Ahead 7/24/2017

For the second week in a row, the VIX has made a new all time low. Closing last week at 9.36.  There are some very noteable companies that are annoucing…

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Portfolio Update (23-July-2017)

We present our ideas here at TheOptionsEdge.Com and in the spirit of full transparency, we track the performance of these ideas in the TOE Trade-Ideas portfolio. In 2016 and 2017…

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Electrified by Southern Company (SO)

Southern Company (SO) is an integrated electric utility company. It participates in the generation, transmission, and distributions of electricity delivered to both homes and businesses. It has a diversified by…

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Update: GILEAD Sciences (GILD)

Gilead Sciences (GILD) is a pharmaceutical drug company that produces highly effective drugs to treat infectious diseases. We think GILD is a great company, that makes great products whose stock trades…

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Discovery Communications & Scripps Networks Interactive in Merger Talks

The Wall Street Journal reported that Discovery Communications and Scripps Networks Interactive are in merger talks once again. These two companies were in merger talks back in 2014, but a…

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