Is it Time to Drive a Ford?

The traditional auto industry has not been given much respect lately. Be it financial journalists, portfolio managers or strategists few people have had much good to say about Ford, General Motors, and Fiat Chrysler. Ford stock is down on the year and GM stock is about unchanged. The surprise performer is Fiat Chrysler whose stock is up about 50% over the past years.

There are a couple of memes playing into these markets that have turned off investors. (1) Many argue that the market for cars is saturated and that little growth lies ahead. (2) Cars that require a driver are Passé. The car company of the future will make driverless cars and they will somehow be involved with car sharing.

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